Copy of 2025 Product Roadmap

2025 Product Roadmap
Enabling Leading Brands to Market to the Retail Algorithm
2025 PRODUCT ROADMAP
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Agenda
1
2025 Roadmap Themes
Overview of our six strategic focus areas
2
H1 Retrospective & Delivered Features
Review of completed initiatives from the first half of 2025
3
H2 Planned & Beta Features
Upcoming developments organized by theme
4
Innovation & Discovery: What's Next
Preview of early-stage initiatives for 2026
5
Closing & Feedback
Discussion and next steps
2025 PRODUCT ROADMAP
PROPRIETARY & CONFIDENTIAL
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2025 Product Roadmap Themes
Retail Expansion
Extending our reach to additional retailers and platforms
Locale Expansion
Growing our international presence in key markets
Platform Tools
Enhancing workflow and operational capabilities
New Campaign Types
Innovative formats to drive engagement and conversions
Analytics & Insights
Advanced measurement and performance tracking
Other
Additional enhancements to optimize platform value
2025 PRODUCT ROADMAP
PROPRIETARY & CONFIDENTIAL
3
H1 Retrospective: Launches Summary
5
Retail Partners Added
New self-service capability for Target, Best Buy, Costco, Home Depot, and Ulta
1
International Market
Successfully launched support for Amazon Canada
7
Platform Tools
Implemented major platform enhancements
4
Campaign Types
Added specialized campaign types for specific business needs
6
Analytics Features
Enhanced measurement capabilities for campaign performance
H1 deliveries have focused on retail expansion, operational efficiency, and measurement, setting the foundation for our H2 roadmap.
2025 PRODUCT ROADMAP
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Retail Expansion – Self Service Support for Target
What it is
Launch of self-service campaigns on Target, with potential promotional pricing available.
What challenge it solves
Enables brands to run self-serve influencer campaigns on Target.com, expanding our retail ecosystem beyond Amazon.
H1
Timeline
✓
Status: Completed
Target's integration expands our platform's reach to one of America's largest retailers, providing brands with new audience opportunities.
2025 PRODUCT ROADMAP
PROPRIETARY & CONFIDENTIAL
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Retail Expansion – Self Service Support for Best Buy
What it is
Launch of self-service campaigns on Best Buy, with potential promotional pricing available for electronics and technology brands.
What challenge it solves
Expands retail reach to Best Buy with direct activation, giving tech-focused brands a specialized platform for influencer marketing.
H1
Timeline
✓
Status: Completed
The Best Buy integration opens new opportunities for electronics, gaming, and home appliance brands to leverage targeted influencer content.
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Retail Expansion – Self Service Support for Costco
What it is
Integration of Costco's retail platform into our self-service campaign ecosystem, allowing brands to activate influencer marketing directly on Costco.com.
What challenge it solves
Adds Costco as a retail partner for campaign execution, reaching the valuable membership-based consumer segment.
H1
Timeline
✓
Status: Completed
Costco's loyal customer base and unique retail model provide brands with access to high-value consumers with strong purchase intent.
2025 PRODUCT ROADMAP
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Retail Expansion – Self Service Support for Home Depot
What it is
Integration of Home Depot's e-commerce platform into our self-service campaign infrastructure, enabling home improvement and DIY brands to launch influencer campaigns.
What challenge it solves
Allows activation of campaigns on HomeDepot.com, reaching a targeted audience of home improvement enthusiasts and professionals.
H1
Timeline
✓
Status: Completed
The Home Depot integration creates specialized opportunities for brands in categories like tools, building materials, home decor, and garden supplies.
2025 PRODUCT ROADMAP
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Retail Expansion – Self Service Support for Ulta
What it is
Integration of Ulta Beauty's e-commerce platform with our self-service campaign infrastructure, enabling beauty and personal care brands to launch influencer marketing initiatives.
What challenge it solves
Enables self-service campaigns on Ulta.com, providing specialized reach for beauty, skincare, and personal care brands.
H1
Timeline
✓
Status: Completed
Ulta's integration creates new opportunities for beauty brands to leverage authentic influencer content with a highly engaged audience.
2025 PRODUCT ROADMAP
PROPRIETARY & CONFIDENTIAL
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Retail Expansion – Self Service Support for Chewy
What it is
Launch of self-service campaigns on Chewy, with potential promotional pricing available for pet care brands and products.
What challenge it solves
Expands platform support for pet category brands, enabling specialized campaigns targeting pet owners and enthusiasts.
H2
Timeline
🔜
Status: Planned
The Chewy integration will provide pet brands with access to a dedicated platform with high purchase intent from pet owners.
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Retail Expansion – Support Additional Retailers
What it is
Strategic expansion of our self-service campaign capabilities to include two major retail powerhouses: Lowes for home improvement and Sephora for premium beauty, significantly broadening our retail ecosystem.
What challenge it solves
Enables brands to extend their reach across specialized retail environments, creating targeted marketing opportunities in the lucrative home improvement and high-end beauty sectors where consumer purchase intent is exceptionally strong.
H2
Timeline
🚩
Status: Beta
These strategic integrations unlock powerful new marketing channels for category-specific brands, with Lowes providing access to DIY enthusiasts and home professionals, while Sephora connects brands with beauty-conscious consumers seeking premium products and experiences.
2025 PRODUCT ROADMAP
PROPRIETARY & CONFIDENTIAL
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Locale Expansion – Amazon France Launch
What it is
Launch of Momentum campaigns for Amazon France, with localized creator networks and French-language campaign capabilities.
What challenge it solves
Enables French market expansion via localized campaigns, helping brands establish and grow presence in this key European market.
H2
Timeline
🔜
Status: Planned
The France expansion includes localized creator recruitment, content guidelines adaptation, and full translation of the platform interface.
2025 PRODUCT ROADMAP
PROPRIETARY & CONFIDENTIAL
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Locale Expansion – Amazon Germany Launch
What it is
Launch of Momentum campaigns for Amazon Germany, with German-speaking creator networks and localized campaign infrastructure.
What challenge it solves
Supports market penetration in Germany via localized influencer campaigns, addressing Europe's largest consumer market.
H2
Timeline
🔜
Status: Planned
The Germany expansion includes recruiting German-speaking creators, adapting content guidelines for cultural relevance, and localizing the platform interface.
2025 PRODUCT ROADMAP
PROPRIETARY & CONFIDENTIAL
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Locale Expansion – Amazon Italy Launch
What it is
Launch of Momentum campaigns for Amazon Italy, with Italian-speaking creator networks and localized campaign infrastructure.
What challenge it solves
Enables entry into the Italian market through customized campaigns, addressing this culturally distinct European market.
H2
Timeline
🔜
Status: Planned
The Italy expansion includes building an Italian creator network, adapting content guidelines for cultural relevance, and localizing the platform interface.
2025 PRODUCT ROADMAP
PROPRIETARY & CONFIDENTIAL
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Locale Expansion – Support for Amazon Canada
What it is
Launch of Momentum campaigns for Amazon Canada, with localized creator networks and bilingual (English/French) campaign capabilities.
What challenge it solves
Expands campaign capability into Canada for broader North American reach, facilitating cross-border marketing strategies.
H1
Timeline
✓
Status: Completed
The Canadian expansion provides brands with access to the country's unique consumer market, with optional bilingual campaign capabilities.
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Platform Tools – Download Order Forms for Credit Purchases
What it is
Download credit purchase and campaign proposal forms directly through Momentum, streamlining the procurement process.
What challenge it solves
Simplifies procurement and speeds up campaign setup by eliminating manual form requests and reducing administrative overhead.
H1
Timeline
✓
Status: Completed
This feature includes customized forms with auto-populated company information and seamless integration with finance approval workflows.
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Platform Tools – Access Campaign Proposal on Scheduled Campaigns
What it is
Access details from your proposal once your campaign is scheduled through the dedicated Proposal tab in the campaign interface.
What challenge it solves
Provides full visibility into campaign specifications and expected outcomes, ensuring alignment between proposal and execution.
H1
Timeline
✓
Status: Completed
This feature maintains a permanent record of campaign specifications, enabling easy reference and accountability throughout the campaign lifecycle.
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Platform Tools – Direct Credit Purchase System
What it is
Generate invoice and buy credits directly via platform, with integrated payment processing and automatic credit allocation.
What challenge it solves
Streamlines billing and accelerates scheduling by eliminating manual invoicing steps and reducing payment processing time.
H1
Timeline
✓
Status: Completed
The system includes enterprise billing options with payment terms, PO tracking, and integration with major procurement systems.
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Platform Tools – Campaign Duplication Tool
What it is
Duplicate campaigns with one click, preserving all settings, targeting criteria, and creative brief elements from the original campaign.
What challenge it solves
Saves time for repeat and scaling campaigns by eliminating the need to recreate campaign parameters for similar initiatives.
H1
Timeline
✓
Status: Completed
The tool includes customization options to adjust specific parameters while maintaining core campaign elements, ideal for multi-phase or recurring campaigns.
2025 PRODUCT ROADMAP
PROPRIETARY & CONFIDENTIAL
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Platform Tools – Enhanced Credits Management Ledger
What it is
Track credit usage, invoices generated, and campaigns scheduled through a comprehensive financial management interface.
What challenge it solves
Improves financial transparency for campaign budgeting, enabling better resource allocation and spend tracking.
H1
Timeline
✓
Status: Completed
The ledger includes exportable reports for finance teams, historical spending patterns, and credit utilization forecasting.
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Platform Tools – Pre-Launch Campaign Scheduling
What it is
Schedule campaigns before product goes live, with synchronized activation tied to product availability dates.
What challenge it solves
Ensures Day 1 momentum and launch coordination, maximizing the impact of new product introductions.
H1
Timeline
✓
Status: Completed
This capability includes automated product availability checking and contingency planning for launch date adjustments.
2025 PRODUCT ROADMAP
PROPRIETARY & CONFIDENTIAL
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Platform Tools – Momentum Help Center
What it is
In-app access to guides, best practices, and support, with searchable knowledge base and contextual assistance.
What challenge it solves
Provides always-on support within the platform, reducing reliance on customer success for routine questions.
H1
Timeline
✓
Status: Completed
The Help Center includes video tutorials, step-by-step guides, best practice examples, and live chat support during business hours.
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Platform Tools – Company Homepage Dashboard
What it is
Summary of all campaigns across the company, filterable by brand, retailer, and status, with unified performance metrics.
What challenge it solves
Gives brand teams unified visibility across all activity, facilitating better coordination and resource allocation.
H2
Timeline
🔜
Status: Planned
The dashboard will include customizable views for different stakeholders, automated reporting, and trend analysis across campaigns.
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Platform Tools – Launch Campaigns with One Day Lead Time
What it is
Momentum supports 'next day' launch for campaigns with <2,000 creators, with accelerated review and activation processes.
What challenge it solves
Enables fast-turnaround activations for time-sensitive opportunities and responsive marketing needs.
H2
Timeline
🔜
Status: Planned
This capability will include streamlined approval workflows, expedited creator matching, and priority fulfillment for qualifying campaigns.
2025 PRODUCT ROADMAP
PROPRIETARY & CONFIDENTIAL
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Platform Tools – Automated Campaign Recommendations
What it is
AI-driven suggestions based on your product catalog, identifying high-potential SKUs and optimal campaign parameters.
What challenge it solves
Helps brands identify and activate top SKUs automatically, optimizing marketing spend and increasing campaign effectiveness.
H2
Timeline
🧪
Status: Alpha
The system will analyze historical performance, competitive positioning, and seasonal trends to identify optimal campaign opportunities.
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Platform Tools – Enhanced Campaign Creation Experience
What it is
Improved usability and guidance for proposal creation, with intuitive workflows and contextual assistance throughout the setup process.
What challenge it solves
Simplifies campaign setup for faster time to launch, reducing friction and potential errors in the campaign creation process.
H2
Timeline
🔜
Status: Planned
The redesigned interface will include step-by-step guidance, intelligent defaults, and real-time validation to ensure campaign success.
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Platform Tools – Creator Purchasing Distribution Editor
What it is
Control how creator orders are distributed over time, with visual timeline editing and customizable pacing options.
What challenge it solves
Gives brands greater control over pacing and fulfillment, enabling strategic alignment with other marketing activities.
H2
Timeline
🔜
Status: Planned
The editor will offer predefined distribution patterns and custom configurations to match specific campaign goals and supply chain capabilities.
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Platform Tools – Campaign Proposal Deck Export
What it is
Generate stakeholder-friendly proposal decks from Momentum, with customizable templates and automatic data visualization.
What challenge it solves
Enables easy sharing and alignment pre-launch, streamlining internal approvals and stakeholder communications.
H2
Timeline
🔜
Status: Planned
The export feature will include brand-customizable templates, auto-generated performance projections, and comparison with previous campaigns.
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PROPRIETARY & CONFIDENTIAL
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Platform Tools – BazaarVoice Integration
What it is
Seamless integration with the BazaarVoice platform that automatically syndicates authentic reviews generated through ProductWind campaigns to multiple retail partner sites.
What challenge it solves
Eliminates manual review syndication processes, significantly expanding the reach and impact of creator content across retail partner ecosystems while maintaining brand consistency.
H2
Timeline
🚩
Status: Beta
The integration will feature automated review submission workflows, synchronized content moderation standards, and comprehensive cross-platform analytics to track syndicated content performance and ROI.
2025 PRODUCT ROADMAP
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Platform Tools – Downloadable PDFs with Campaign Data
What it is
Download SEO, reviews, and benchmarking data in comprehensive PDF reports with visualizations and analysis.
What challenge it solves
Simplifies campaign reporting and knowledge transfer, enabling easier sharing of results with stakeholders.
H2
Timeline
🔜
Status: Planned
The reporting system will include customizable report templates, executive summaries, and detailed appendices for different stakeholder needs.
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Platform Tools – Enhanced Content Management Experience
What it is
Filter, favorite, and download content from library, with advanced search capabilities and bulk management options.
What challenge it solves
Improves usability and accessibility of content assets, enabling more effective content repurposing and management.
H2
Timeline
🔜
Status: Planned
The enhanced library will include AI-powered content tagging, performance metrics for each asset, and integration with major DAM systems.
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Campaign Types – Customized Brand Advocate Market Research
What it is
Use Brand Advocates to collect feedback and market insights, with customizable questionnaires and structured data collection.
What challenge it solves
Enables data-driven product optimization by gathering authentic user feedback from engaged community members.
H1
Timeline
✓
Status: Completed
This campaign type includes quantitative and qualitative feedback options, competitive benchmarking, and sentiment analysis.
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Campaign Types – Seasonal Event Preparation Campaigns
What it is
Campaigns aligned to key events to gain early visibility, with optimized timing and content guidelines for seasonal relevance.
What challenge it solves
Boosts product discoverability ahead of high-traffic periods, establishing relevance before peak competition.
H1
Timeline
✓
Status: Completed
These campaigns include strategically timed content creation, retailer-specific optimization, and pre-event engagement strategies.
2025 PRODUCT ROADMAP
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Campaign Types – Marketing Promotion Campaigns
What it is
What challenge it solves
Boosts product discoverability ahead of high-traffic periods, establishing relevance before peak competition.
H1
Timeline
✓
Status: Completed
These campaigns provide an organic boost to your ASINs traffic and conversion on top of any paid advertising efforts by sendign the right signals to the retail algorithm.
2025 PRODUCT ROADMAP
PROPRIETARY & CONFIDENTIAL
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Campaign Types – Prime Day Campaigns
What it is
Campaigns aligned with Amazon Prime Day shopping behavior, with specialized content guidelines and strategic timing.
What challenge it solves
Maximizes visibility during Amazon's highest-traffic event, ensuring products capitalize on the surge in customer activity.
H1
Timeline
✓
Status: Completed
These campaigns include Prime-specific content strategies, pre-event seeding, and coordinated timing with promotional listings.
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Campaign Types – Black Friday Cyber Monday Campaigns
What it is
Campaigns tailored for peak holiday periods, with specialized content guidelines and strategic timing for maximum impact.
What challenge it solves
Increases share of voice and conversion during competitive windows, ensuring visibility during the year's busiest shopping period.
H2
Timeline
🔜
Status: Planned
These campaigns will include holiday-specific content strategies, pre-event seeding, and coordinated timing with promotional listings across retailers.
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Campaign Types – Run In-Store Campaigns via Momentum
What it is
Coordinate in-store campaigns with BOPIS (Buy Online, Pick up In Store) strategies, connecting digital and physical retail experiences.
What challenge it solves
Drives traffic to brick-and-mortar via digital activation, creating omnichannel engagement opportunities.
H2
Timeline
⏳
Status: Pending
These campaigns will include store locator integration, in-store content creation guidelines, and geotargeting capabilities.
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Campaign Types – Back-in-Stock Campaigns
What it is
Trigger campaigns when items come back in stock, with automated activation based on inventory availability signals.
What challenge it solves
Captures immediate SEO and awareness lift for replenished items, re-establishing momentum for previously unavailable products.
H2
Timeline
⏳
Status: Pending
These campaigns will include inventory monitoring integration, rapid creator deployment, and messaging focused on availability and demand.
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Campaign Types – Inventory Clearance Campaigns
What it is
Campaign format tailored for stock clearance, with specialized content guidelines and strategic creator targeting.
What challenge it solves
Accelerates inventory turnover for Born to Run SKUs, helping brands manage product lifecycle transitions.
H2
Timeline
⏳
Status: Pending
These campaigns will include value messaging guidelines, limited-time offer emphasis, and targeting parameters optimized for conversion.
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Analytics & Insights – Downloadable Campaign Summaries
What it is
Download a one-page summary showcasing your campaign's key performance metrics, including creator impact, SEO improvements, and review acceleration.
What challenge it solves
Provides performance insights and campaign measurement in an easily shareable format for stakeholder reporting.
H1
Timeline
✓
Status: Completed
The summaries include executive-friendly visualizations, competitive benchmarking, and actionable insights for future campaigns.
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Analytics & Insights – Amazon Advertising Integration
What it is
Connect your Amazon Advertising account for enhanced campaign coordination and performance tracking, with unified data visualization.
What challenge it solves
Provides holistic performance insights and campaign measurement across paid and earned media channels.
H2
Timeline
🚩
Status: Beta
The integration will include campaign timing coordination, unified performance reporting, and cross-channel attribution modeling.
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Analytics & Insights – Campaign CPC Add-On
What it is
Amplify campaign impact with targeted traffic acquisition at $0.30 per click, with flexible volume options and audience targeting.
What challenge it solves
Enhances campaign performance with guaranteed traffic, providing predictable visibility and conversion opportunities.
H2
Timeline
⏳
Status: Pending
This add-on will include audience targeting options, real-time performance tracking, and integration with campaign analytics.
2025 PRODUCT ROADMAP
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Analytics & Insights – Company-Wide Campaign Analytics Export
What it is
Access a CSV summary of all campaigns that your company has run on Momentum, including creators used and results from each campaign across all brands.
What challenge it solves
Provides comprehensive performance insights and campaign measurement for enterprise-level analysis and optimization.
H1
Timeline
✓
Status: Completed
The export includes standardized metrics across campaigns, trend analysis over time, and creator performance benchmarking.
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Analytics & Insights – Speed to Reviews Benchmarking
What it is
Benchmark your product's review acceleration against competitors to quantify the impact of ProductWind campaigns on review generation speed.
What challenge it solves
Provides concrete performance measurement for review acquisition, a critical factor in retail search visibility.
H1
Timeline
✓
Status: Completed
The benchmarking includes category-specific comparisons, competitor analysis, and prediction modeling for review growth.
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Analytics & Insights – Sales Performance Dashboard
What it is
Track real-time campaign sales performance with integrated data from Amazon Seller or Vendor accounts, showing direct correlation with campaign activities.
What challenge it solves
Provides concrete ROI measurement and performance insights, connecting marketing activities to bottom-line results.
H1
Timeline
✓
Status: Completed
The dashboard includes pre/during/post campaign comparison, unit sales and revenue tracking, and conversion rate analysis.
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Analytics & Insights – Sales Catalog Benchmarking
What it is
Measure campaign impact by comparing product sales performance against your catalog baseline, particularly valuable for quantifying new product launch success.
What challenge it solves
Provides contextualized performance measurement, isolating campaign impact from broader market or brand trends.
H1
Timeline
✓
Status: Completed
The benchmarking includes product category normalization, seasonality adjustment, and new vs. established product comparisons.
2025 PRODUCT ROADMAP
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Analytics & Insights – Traffic Analytics Dashboard
What it is
Track real-time traffic metrics for your campaign with integrated data from Amazon Seller or Vendor accounts, showing visitor patterns and engagement.
What challenge it solves
Provides visibility into consumer discovery and consideration, measuring campaign impact beyond sales conversion.
H1
Timeline
🔜
Status: Planned
The dashboard will include visitor count, session duration, page views, and traffic source attribution with campaign correlation.
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Analytics & Insights – Traffic Benchmarking
What it is
Measure campaign impact by comparing product traffic patterns against your catalog baseline, isolating campaign influence from broader trends.
What challenge it solves
Provides contextual performance measurement for traffic generation, a leading indicator of sales potential.
H1
Timeline
✓
Status: Completed
The benchmarking includes visit volume comparisons, engagement metrics, and traffic quality analysis versus category standards.
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Analytics & Insights – Brand Catalogue SEO Impact Analytics
What it is
Measure how campaigns for one product create an "SEO Halo effect" that improves organic search performance for similar products in your catalog.
What challenge it solves
Quantifies the extended benefits of campaigns beyond the target product, demonstrating broader catalog impact.
H2
Timeline
🔜
Status: Planned
The analytics will include keyword position tracking, related product performance, and SEO value attribution across the catalog.
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Analytics & Insights – ROAS Analytics
What it is
Comprehensive Return on Ad Spend calculation and tracking, connecting campaign investment directly to sales performance and revenue generation.
What challenge it solves
Provides clear financial performance measurement, enabling data-driven decisions about marketing investment allocation.
H2
Timeline
🔜
Status: Planned
The analytics will include direct and attributed revenue calculation, time-to-payback metrics, and ROAS benchmarking against industry standards.
2025 PRODUCT ROADMAP
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Analytics & Insights – Product Launch Benchmarking
What it is
Benchmark your product launch against the category median, with Unit Sales and Speed to Reviews compared to industry standards.
What challenge it solves
Quantifies the ROI of using ProductWind for product launches by providing objective comparison to standard launch performance.
H2
Timeline
🔜
Status: Planned
The benchmarking will include category-specific performance standards, time-to-sales-velocity metrics, and review acquisition pace comparison.
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Analytics & Insights – Product SEO Analytics Platform
What it is
Access comprehensive SEO analytics and campaign recommendations at the product level, with detailed keyword performance and search visibility tracking.
What challenge it solves
Provides deep insights into search performance, a critical driver of product discovery and sales on e-commerce platforms.
H2
Timeline
⏳
Status: Pending
The platform will include keyword ranking tracking, search impression share, competitive position analysis, and opportunity identification.
2025 PRODUCT ROADMAP
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Analytics & Insights – Product Review Analytics Platform
What it is
Gain deeper insights into review patterns and impact with a comprehensive review analytics suite, including sentiment analysis and content themes.
What challenge it solves
Provides nuanced understanding of customer feedback and review performance beyond simple star ratings and counts.
H2
Timeline
⏳
Status: Pending
The platform will include sentiment trend analysis, review content themes, keyword extraction, and competitive review benchmarking.
2025 PRODUCT ROADMAP
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Analytics & Insights – Share of Voice Reporting
What it is
Track your product's category visibility and search presence against competitors, with market share analysis for key search terms.
What challenge it solves
Provides competitive context for performance measurement, highlighting relative market position and opportunity areas.
H2
Timeline
⏳
Status: Pending
The reporting will include competitive impression share, category rank tracking, search result presence analysis, and share trend tracking.
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Analytics & Insights – Incremental SEO Impact Analysis
What it is
SEO analytics display the predicted "without ProductWind" SEO impact to showcase the incremental improvement that campaigns deliver.
What challenge it solves
Isolates and quantifies the specific contribution of ProductWind campaigns to SEO performance improvements.
H2
Timeline
⏳
Status: Pending
The analysis will include control group comparison, regression modeling for "what if" scenarios, and attribution of keyword position improvements.
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Other – Low-ASP Product Campaign Pricing
What it is
Special pricing tiers for low average selling price products, with adjusted creator compensation and campaign parameters.
What challenge it solves
Improves ROI and access for value brands, making influencer marketing viable for products with lower price points.
H1
Timeline
✓
Status: Completed
This pricing model includes tiered ASP brackets, volume incentives, and alternative content requirements tailored to value products.
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Other – Team Referral Program
What it is
Earn a referral bonus when you invite teammates to join Momentum, with automated tracking and reward fulfillment.
What challenge it solves
Drives user growth and internal adoption by incentivizing existing users to expand platform usage within their organization.
H2
Timeline
🔜
Status: Planned
The program will include personalized invitation links, onboarding assistance for new users, and credit-based rewards for successful referrals.
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Other – Volume Campaign Pricing Promo
What it is
$10 Brand Advocates for campaigns with 1,000+ creators (one-time offer), representing significant savings for large-scale activations.
What challenge it solves
Encourages larger campaigns at promotional pricing, enabling brands to experience the impact of mass-scale creator deployment.
H1
Timeline
✓
Status: Completed
This promotional pricing includes special onboarding for high-volume campaigns and enhanced analytics to measure scaled impact.
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🚀 What's Next: Innovation & Discovery
H1 2026 Horizon - Big Bets & Exploratory Initiatives
1
AI-Powered Campaign Auto-Pilot ALPHA
Automate campaign setup, influencer targeting, and spend allocation (Client testers welcome) 
2
Unified Attribution Engine DISCOVERY
Integrate paid media, influencer, and retail signals into one attribution model 
3
Predictive Forecasting Dashboards
Forecast review growth, traffic, and revenue lift before campaign launch
4
Retail Syndication API BETA
Real-time syndication to non-Amazon retailers (Limited participation available) 
Alpha and Beta Program Enrollment Opportunities
Retail Expansion - Self Service Support 🚩
Join the beta for new retailer integrations (Limited spots available) - Enrollment: Feb-Apr 2026
Automated Campaign Recommendations 🧪
Alpha program open for AI-driven campaign optimization - Enrollment: Jan-Mar 2026
BazaarVoice Integration 🚩
Early beta access to cross-platform review syndication - Enrollment: Apr-Jun 2026
Amazon Advertising Integration 🚩
Beta testers for combined analytics dashboard - Enrollment: May-Jul 2026
📢 Now enrolling for Alpha & Beta programs – contact your Customer Success Manager to participate.
2025 PRODUCT ROADMAP
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Let's Jumpstart Your Flywheel Together
We Want Your Feedback
Your insights drive our product development. Share your thoughts on our roadmap initiatives and help shape our priorities.
Join Alpha & Beta Programs
Get early access to innovations like AI Campaign Auto-Pilot, Retail Syndication API, and Direct Credit Purchase System.
Upcoming Enrollment Windows
H2 2025: Retail expansion and attribution engine programs
H2 2025: AI campaign features and predictive analytics
Contact your Customer Success Manager to participate or provide feedback
2025 PRODUCT ROADMAP
PROPRIETARY & CONFIDENTIAL
60